{"title":"Best Sellers","description":"\u003cp\u003eOur most-loved supplements — handpicked for calm, focus, sleep, and recovery. Start here.\u003c\/p\u003e","products":[{"product_id":"mastermind-nootropic-focus-supplement","title":"Mastermind","description":"\u003cp data-start=\"792\" data-end=\"875\"\u003e\u003cstrong data-start=\"792\" data-end=\"875\"\u003eMastermind — Advanced Nootropic Support for Focus, Clarity \u0026amp; Mental Performance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"877\" data-end=\"1041\"\u003eHyoomen Mastermind is a premium nootropic supplement designed for people who want calm focus, mental clarity and steady cognitive support throughout demanding days.\u003c\/p\u003e\n\u003cp data-start=\"1043\" data-end=\"1277\"\u003eBuilt with a complete stack of functional botanicals, amino acids, phospholipids, choline support and essential B vitamins, Mastermind is formulated to support modern mental performance without relying on caffeine or harsh stimulants.\u003c\/p\u003e\n\u003cp data-start=\"1279\" data-end=\"1489\"\u003eWhether you are working, studying, creating, problem-solving or simply trying to stay clear-headed through a busy routine, Mastermind is designed to help support focus, clarity and everyday cognitive wellbeing.\u003c\/p\u003e","brand":"Hyoomen","offers":[{"title":"Default Title","offer_id":53249948909899,"sku":null,"price":24.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/6535\/7387\/files\/product-master-mind-BngaCWC0.png?v=1780640474"},{"product_id":"sleep-well11","title":"Sleep Well","description":"\u003cp class=\"mt-6 text-foreground\/80 leading-relaxed\"\u003eHyoomen Sleep Well is a completely natural, melatonin-free sleep aid built from a high-strength stack of five traditional 10:1 herbal extracts, every botanical concentrated ten times against the standard 1:1 powders found in most off-the-shelf sleep blends. Crucially, there is no melatonin in this formula. Melatonin is a hormone, not a herb, and is well known for leaving people feeling heavy, foggy or hungover the following morning, often disrupting the body's own natural production over time. Sleep Well works with your nervous system instead of overriding it, helping you switch off, drift off and wake genuinely rested. Valerian Root has been used for centuries to calm an overactive mind, ease tension and shorten the time it takes to fall asleep by gently supporting GABA activity in the brain. Lemon Balm (Melissa officinalis) is a classic European nervine traditionally used to lift mild anxiousness, soothe restlessness and promote a settled, peaceful state before bed. Passionflower is one of the most respected botanicals for quietening racing thoughts and supporting deeper, more uninterrupted sleep cycles. Hops, long paired with Valerian in traditional herbal practice, helps deepen relaxation and support sleep continuity through the night. Lavender is clinically recognised for reducing nervous tension and improving overall sleep quality, leaving the mind calm and the body relaxed. Together they create a clean, vegan, non-habit-forming nightly formula that supports faster sleep onset, deeper restorative rest and overnight recovery, without the grogginess, dependency or hormonal interference of melatonin-based products, ideal for high-pressure schedules, training recovery, travel and anyone wanting to reset a stressed sleep pattern naturally.\u003c\/p\u003e\n\u003cul class=\"mt-6 space-y-2\"\u003e\n\u003cli class=\"flex items-center gap-2 text-foreground\/85\"\u003e\n\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-check h-4 w-4 text-sage\" aria-hidden=\"true\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003eFalls asleep faster, naturally\u003c\/li\u003e\n\u003cli class=\"flex items-center gap-2 text-foreground\/85\"\u003e\n\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-check h-4 w-4 text-sage\" aria-hidden=\"true\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003eDeeper, more restorative rest\u003c\/li\u003e\n\u003cli class=\"flex items-center gap-2 text-foreground\/85\"\u003e\n\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-check h-4 w-4 text-sage\" aria-hidden=\"true\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003eNo melatonin, no morning grogginess\u003c\/li\u003e\n\u003cli class=\"flex items-center gap-2 text-foreground\/85\"\u003e\n\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-check h-4 w-4 text-sage\" aria-hidden=\"true\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003eCalms a racing mind\u003c\/li\u003e\n\u003cli class=\"flex items-center gap-2 text-foreground\/85\"\u003e\n\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-check h-4 w-4 text-sage\" aria-hidden=\"true\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003eSupports overnight recovery\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hyoomen","offers":[{"title":"Default Title","offer_id":53249949368651,"sku":null,"price":24.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/6535\/7387\/files\/product-sleep-well-BtPAk64.png?v=1780640995"},{"product_id":"lions-mane","title":"Lion's Mane — Focus, Memory \u0026 Brain Health Support","description":"\u003cp class=\"mt-6 text-foreground\/80 leading-relaxed\"\u003eHyoomen Lion's Mane is formulated with a high-potency 15:1 extract of Hericium erinaceus, delivering 500 mg per daily dose equivalent to 7,500 mg of raw fruiting body mushroom. Most everyday Lion's Mane supplements rely on a low-strength 1:1 powder or mycelium grown on grain, which dilutes the active compounds and offers little of what makes this mushroom so revered. Our extract is made exclusively from the fruiting body, the part of the mushroom richest in hericenones and erinacines, the bioactive compounds shown to support the production of Nerve Growth Factor (NGF) and promote healthy brain and nervous system function. Traditionally used across East Asia for centuries to sharpen focus, support memory and protect cognitive performance, Lion's Mane is ideal for demanding workdays, study, creative work and long-term brain health, while also supporting mood, gut health and the body's natural ability to repair nerve tissue.\u003c\/p\u003e\n\u003cul class=\"mt-6 space-y-2\"\u003e\n\u003cli class=\"flex items-center gap-2 text-foreground\/85\"\u003e\n\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-check h-4 w-4 text-sage\" aria-hidden=\"true\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003eSharper focus and mental clarity\u003c\/li\u003e\n\u003cli class=\"flex items-center gap-2 text-foreground\/85\"\u003e\n\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-check h-4 w-4 text-sage\" aria-hidden=\"true\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003eSupports memory and learning\u003c\/li\u003e\n\u003cli class=\"flex items-center gap-2 text-foreground\/85\"\u003e\n\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-check h-4 w-4 text-sage\" aria-hidden=\"true\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003ePromotes nerve growth and brain health\u003c\/li\u003e\n\u003cli class=\"flex items-center gap-2 text-foreground\/85\"\u003e\n\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-check h-4 w-4 text-sage\" aria-hidden=\"true\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003eSupports mood and gut balance\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hyoomen","offers":[{"title":"Default Title","offer_id":53249949499723,"sku":null,"price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/6535\/7387\/files\/product-lions-mane-D5otZ0wM.png?v=1780641172"},{"product_id":"ashwaganda","title":"Ashwagandha KSM-66 — Calm, Balance \u0026 Stress Relief","description":"\u003cp data-start=\"5018\" data-end=\"5099\"\u003e\u003cstrong data-start=\"5018\" data-end=\"5099\"\u003eHyoomen Ashwagandha KSM-66 Root Extract Capsules — High Strength 25:1 Extract\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"5101\" data-end=\"5235\"\u003eHyoomen Ashwagandha is made with premium \u003cstrong data-start=\"5142\" data-end=\"5177\"\u003eKSM-66 Ashwagandha Root Extract\u003c\/strong\u003e, one of the most recognised branded forms of ashwagandha.\u003c\/p\u003e\n\u003cp data-start=\"5237\" data-end=\"5389\"\u003eEach daily dose provides \u003cstrong data-start=\"5262\" data-end=\"5292\"\u003e500mg of 25:1 root extract\u003c\/strong\u003e, equivalent to \u003cstrong data-start=\"5308\" data-end=\"5344\"\u003e12,500mg of raw ashwagandha root\u003c\/strong\u003e, with a guaranteed \u003cstrong data-start=\"5364\" data-end=\"5388\"\u003e25mg of withanolides\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"5391\" data-end=\"5529\"\u003eDesigned for modern daily life, Hyoomen Ashwagandha supports calm, balance, relaxation and the body’s natural response to everyday stress.\u003c\/p\u003e\n\u003cp data-start=\"5531\" data-end=\"5547\"\u003e\u003cstrong data-start=\"5531\" data-end=\"5547\"\u003eKey features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"5549\" data-end=\"5847\"\u003e\n\u003cli data-section-id=\"1jgwpzm\" data-start=\"5549\" data-end=\"5584\"\u003eKSM-66 Ashwagandha Root Extract\u003c\/li\u003e\n\u003cli data-section-id=\"1rtu55l\" data-start=\"5585\" data-end=\"5617\"\u003e500mg extract per daily dose\u003c\/li\u003e\n\u003cli data-section-id=\"x5rp2l\" data-start=\"5618\" data-end=\"5653\"\u003eEquivalent to 12,500mg raw root\u003c\/li\u003e\n\u003cli data-section-id=\"13xow1d\" data-start=\"5654\" data-end=\"5683\"\u003e25:1 concentrated extract\u003c\/li\u003e\n\u003cli data-section-id=\"1ceumzy\" data-start=\"5684\" data-end=\"5716\"\u003eGuaranteed 25mg withanolides\u003c\/li\u003e\n\u003cli data-section-id=\"1sdh1r1\" data-start=\"5717\" data-end=\"5735\"\u003eVegan capsules\u003c\/li\u003e\n\u003cli data-section-id=\"1hjy9h8\" data-start=\"5736\" data-end=\"5754\"\u003e30 daily doses\u003c\/li\u003e\n\u003cli data-section-id=\"292nd7\" data-start=\"5755\" data-end=\"5793\"\u003eHigh-strength root extract formula\u003c\/li\u003e\n\u003cli data-section-id=\"147lxu\" data-start=\"5794\" data-end=\"5847\"\u003eDesigned for calm, balance and relaxation support\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hyoomen","offers":[{"title":"Default Title","offer_id":53249949827403,"sku":null,"price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/6535\/7387\/files\/product-ashwagandha-cUoE1mKr.png?v=1780641269"},{"product_id":"chelated-magnesium","title":"Chelated Magnesium — Better Sleep, Less Stress \u0026 Muscle Recovery","description":"\u003cp class=\"mt-6 text-foreground\/80 leading-relaxed\"\u003eHyoomen Chelated Magnesium delivers a high-strength daily dose providing 225 mg of pure elemental magnesium per serving from a single, fully chelated magnesium bisglycinate source, the form most clinically studied for absorption, tolerance and bioavailability. This is the number that actually matters and the one most brands quietly leave off the label. Standard magnesium salts such as oxide, citrate or carbonate typically deliver only around 10% elemental magnesium, meaning a 1,000 mg capsule may provide as little as 100 mg of usable mineral. Our formula provides over three times that elemental level from a true single-source chelate, rather than blending several cheap, low-absorption forms together to inflate the total milligrams on the front of the pack. Chelation is the process of binding the magnesium ion to the amino acid glycine, creating a stable, neutral molecule that is recognised and absorbed by the body in the same way it absorbs protein. The result is a clean, gentle, highly bioavailable magnesium that supports muscle recovery and relaxation, normal nervous system and psychological function, reduction of tiredness and fatigue, electrolyte balance, healthy bones and teeth, and deeper, more restorative sleep, without the bloating or digestive upset associated with lower-grade magnesium supplements.\u003c\/p\u003e\n\u003cp\u003e\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-check h-4 w-4 text-sage\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003eMuscle relaxation\u003c\/p\u003e\n\u003cp\u003e\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-check h-4 w-4 text-sage\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003eReduces fatigue\u003c\/p\u003e\n\u003cp\u003e\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-check h-4 w-4 text-sage\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003eSupports restful sleep\u003c\/p\u003e","brand":"Hyoomen","offers":[{"title":"Default Title","offer_id":53249950056779,"sku":"HM-CHEL-MAG","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/6535\/7387\/files\/product-magnesium-CIvh9xcA.png?v=1780641408"},{"product_id":"b-yourself-vitamin-b-complex-panmol","title":"B Yourself Vitamin B Complex Panmol®","description":"\u003cp class=\"mt-6 text-foreground\/80 leading-relaxed\"\u003eHyoomen B Yourself is built around PANMOL® B-Complex, a patented, 100% plant-based B-vitamin matrix grown from quinoa sprouts rather than synthesised in a lab. Most everyday B-complex supplements rely on isolated synthetic vitamins that the body recognises as foreign and largely excretes. PANMOL® delivers the full spectrum of all eight B vitamins (B1, B2, B3, B5, B6, B7, B9 and B12) in their natural, food-bound form alongside the plant's own co-factors, enzymes, amino acids and secondary metabolites, the way nature intended them to be absorbed. This whole-food matrix is highly bioavailable, gentle on the stomach and recognised by the body as real food, allowing the nutrients to be utilised efficiently rather than flushed away. B vitamins are essential for converting food into cellular energy, supporting normal psychological function, reducing tiredness and fatigue, and maintaining a healthy nervous system, red blood cell formation, immune response, hair, skin and homocysteine metabolism. The result is a clean, vegan, non-GMO, gluten- and lactose-free daily formula that supports steady natural energy, mental clarity, mood balance and resilience to everyday stress, ideal for busy schedules, demanding workdays, training and long-term wellbeing.\u003c\/p\u003e\n\u003cul class=\"mt-6 space-y-2\"\u003e\n\u003cli class=\"flex items-center gap-2 text-foreground\/85\"\u003e\n\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-check h-4 w-4 text-sage\" aria-hidden=\"true\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003eSupports natural energy\u003c\/li\u003e\n\u003cli class=\"flex items-center gap-2 text-foreground\/85\"\u003e\n\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-check h-4 w-4 text-sage\" aria-hidden=\"true\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003eMental performance\u003c\/li\u003e\n\u003cli class=\"flex items-center gap-2 text-foreground\/85\"\u003e\n\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-check h-4 w-4 text-sage\" aria-hidden=\"true\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003eHealthy nervous system\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hyoomen","offers":[{"title":"Default Title","offer_id":53249966145867,"sku":null,"price":29.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/6535\/7387\/files\/B_Yourself_Vitamin_B_Pouch_Mockup_front_b05a5cb4-4afd-4f07-bb43-ed7a3c435613.png?v=1781182191"}],"url":"https:\/\/hyoomen.com\/collections\/best-sellers.oembed","provider":"Hyoomen","version":"1.0","type":"link"}